taboola.com

taboola.com is SSL secured

Free website and domain report on taboola.com

Last Updated: 27th November, 2022 Update Now
Overview

Snoop Summary for taboola.com

This is a free and comprehensive report about taboola.com. The domain taboola.com is currently hosted on a server located in United States with the IP address 151.101.2.132, where USD is the local currency and the local language is English. Our records indicate that taboola.com is privately registered by Not Disclosed. Taboola.com is expected to earn an estimated $68,722 USD per day from advertising revenue. The sale of taboola.com would possibly be worth $50,166,862 USD. This figure is based on the daily revenue potential of the website over a 24 month period. Taboola.com receives an estimated 7,380,805 unique visitors every day - an unbelievable amount of traffic! This report was last updated 27th November, 2022.

About taboola.com

Site Preview: taboola.com taboola.com
Title: taboola
Description: Taboola (privately held, est. 2006) leads tomorrow's video over IP technology. Taboola is currently operating under stealth mode.
Keywords and Tags: ads, business, hardware, mortgage leads, performance marketing, pop-ups, privacy risk, scam, software, taboola, taboola ads, taboola careers, taboola com, taboola login, taboola nyc, top of funnel, what is taboola
Related Terms: msi gs65 stealth, msi gs65 stealth thin, stealth fuckers 13
Fav Icon:
Age: Over 17 years old
Domain Created: 23rd February, 2007
Domain Updated: 23rd February, 2022
Domain Expires: 23rd February, 2031
Review

Snoop Score

5/5 (Perfect!)

Valuation

$50,166,862 USD
Note: All valuation figures are estimates.

Popularity

Worldwide Sensation
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 369
Alexa Reach: 0.0001%
SEMrush Rank (US): 63,818
SEMrush Authority Score: 72
Moz Domain Authority: 76
Moz Page Authority: 60

Rank By Country

Country Alexa Rank
Albania Flag Albania 65
Argentina Flag Argentina 485
Austria Flag Austria 332
Australia Flag Australia 782
Brazil Flag Brazil 321
Canada Flag Canada 777
China Flag China 4,161
Colombia Flag Colombia 646
Germany Flag Germany 323
Algeria Flag Algeria 330
Egypt Flag Egypt 881
Spain Flag Spain 267
Ethiopia Flag Ethiopia 191
France Flag France 379
United Kingdom Flag United Kingdom 659
Greece Flag Greece 262
Indonesia Flag Indonesia 1,543
Israel Flag Israel 70
India Flag India 430
Italy Flag Italy 502
Japan Flag Japan 720
Korea Republic Of Flag Korea Republic Of 530
Mexico Flag Mexico 826
Nigeria Flag Nigeria 364
Netherlands Flag Netherlands 854
Pakistan Flag Pakistan 502
Poland Flag Poland 947
Thailand Flag Thailand 727
Turkey Flag Turkey 414
Taiwan, Province Of China Flag Taiwan, Province Of China 991
United States Flag United States 441
Venezuela Flag Venezuela 445
South Africa Flag South Africa 710

Organic vs Paid (Google Ads)

Organic Paid
Keywords: 13,761 269
Traffic: 31,492 12,144
Cost: $251,413 USD $22,980 USD
Traffic

Visitors

Daily Visitors: 7,380,805
Monthly Visitors: 224,648,454
Yearly Visitors: 2,693,993,825
Note: All visitors figures are estimates.

Visitors By Country

Country Visitors (Unique) Percentage
Albania Flag Albania Daily: 36,904
Monthly: 1,123,242
Yearly: 13,469,969
0.5%
Argentina Flag Argentina Daily: 95,950
Monthly: 2,920,430
Yearly: 35,021,920
1.3%
Austria Flag Austria Daily: 51,666
Monthly: 1,572,539
Yearly: 18,857,957
0.7%
Australia Flag Australia Daily: 88,570
Monthly: 2,695,781
Yearly: 32,327,926
1.2%
Brazil Flag Brazil Daily: 435,467
Monthly: 13,254,259
Yearly: 158,945,636
5.9%
Canada Flag Canada Daily: 110,712
Monthly: 3,369,727
Yearly: 40,409,907
1.5%
China Flag China Daily: 243,567
Monthly: 7,413,399
Yearly: 88,901,796
3.3%
Colombia Flag Colombia Daily: 44,285
Monthly: 1,347,891
Yearly: 16,163,963
0.6%
Germany Flag Germany Daily: 383,802
Monthly: 11,681,720
Yearly: 140,087,679
5.2%
Algeria Flag Algeria Daily: 51,666
Monthly: 1,572,539
Yearly: 18,857,957
0.7%
Egypt Flag Egypt Daily: 66,427
Monthly: 2,021,836
Yearly: 24,245,944
0.9%
Spain Flag Spain Daily: 265,709
Monthly: 8,087,344
Yearly: 96,983,778
3.6%
Ethiopia Flag Ethiopia Daily: 44,285
Monthly: 1,347,891
Yearly: 16,163,963
0.6%
France Flag France Daily: 258,328
Monthly: 7,862,696
Yearly: 94,289,784
3.5%
United Kingdom Flag United Kingdom Daily: 199,282
Monthly: 6,065,508
Yearly: 72,737,833
2.7%
Greece Flag Greece Daily: 110,712
Monthly: 3,369,727
Yearly: 40,409,907
1.5%
Indonesia Flag Indonesia Daily: 51,666
Monthly: 1,572,539
Yearly: 18,857,957
0.7%
Israel Flag Israel Daily: 118,093
Monthly: 3,594,375
Yearly: 43,103,901
1.6%
India Flag India Daily: 634,749
Monthly: 19,319,767
Yearly: 231,683,469
8.6%
Italy Flag Italy Daily: 169,759
Monthly: 5,166,914
Yearly: 61,961,858
2.3%
Japan Flag Japan Daily: 457,610
Monthly: 13,928,204
Yearly: 167,027,617
6.2%
Korea Republic Of Flag Korea Republic Of Daily: 243,567
Monthly: 7,413,399
Yearly: 88,901,796
3.3%
Mexico Flag Mexico Daily: 103,331
Monthly: 3,145,078
Yearly: 37,715,914
1.4%
Nigeria Flag Nigeria Daily: 81,189
Monthly: 2,471,133
Yearly: 29,633,932
1.1%
Netherlands Flag Netherlands Daily: 51,666
Monthly: 1,572,539
Yearly: 18,857,957
0.7%
Other Daily: 1,144,025
Monthly: 34,820,510
Yearly: 417,569,043
15.5%
Pakistan Flag Pakistan Daily: 81,189
Monthly: 2,471,133
Yearly: 29,633,932
1.1%
Poland Flag Poland Daily: 66,427
Monthly: 2,021,836
Yearly: 24,245,944
0.9%
Thailand Flag Thailand Daily: 59,046
Monthly: 1,797,188
Yearly: 21,551,951
0.8%
Turkey Flag Turkey Daily: 125,474
Monthly: 3,819,024
Yearly: 45,797,895
1.7%
Taiwan, Province Of China Flag Taiwan, Province Of China Daily: 73,808
Monthly: 2,246,485
Yearly: 26,939,938
1%
United States Flag United States Daily: 1,306,402
Monthly: 39,762,776
Yearly: 476,836,907
17.7%
Venezuela Flag Venezuela Daily: 81,189
Monthly: 2,471,133
Yearly: 29,633,932
1.1%
South Africa Flag South Africa Daily: 51,666
Monthly: 1,572,539
Yearly: 18,857,957
0.7%
Note: All visitors figures are estimates.
Revenue

Revenue

Daily Revenue: $68,722 USD
Monthly Revenue: $2,091,673 USD
Yearly Revenue: $25,083,426 USD
Note: All revenue figures are estimates.

Revenue By Country

Country Revenue Percentage
Albania Flag Albania Daily: $2 USD
Monthly: $52 USD
Yearly: $625 USD
<0.1%
Argentina Flag Argentina Daily: $18 USD
Monthly: $534 USD
Yearly: $6,409 USD
<0.1%
Austria Flag Austria Daily: $18 USD
Monthly: $556 USD
Yearly: $6,669 USD
<0.1%
Australia Flag Australia Daily: $215 USD
Monthly: $6,555 USD
Yearly: $78,605 USD
0.3%
Brazil Flag Brazil Daily: $431 USD
Monthly: $13,128 USD
Yearly: $157,430 USD
0.6%
Canada Flag Canada Daily: $398 USD
Monthly: $12,128 USD
Yearly: $145,435 USD
0.6%
China Flag China Daily: $514 USD
Monthly: $15,636 USD
Yearly: $187,502 USD
0.7%
Colombia Flag Colombia Daily: $8 USD
Monthly: $242 USD
Yearly: $2,905 USD
<0.1%
Germany Flag Germany Daily: $2,048 USD
Monthly: $62,320 USD
Yearly: $747,349 USD
3%
Algeria Flag Algeria Daily: $6 USD
Monthly: $195 USD
Yearly: $2,337 USD
<0.1%
Egypt Flag Egypt Daily: $11 USD
Monthly: $323 USD
Yearly: $3,878 USD
<0.1%
Spain Flag Spain Daily: $332 USD
Monthly: $10,103 USD
Yearly: $121,153 USD
0.5%
Ethiopia Flag Ethiopia Daily: $4 USD
Monthly: $125 USD
Yearly: $1,504 USD
<0.1%
France Flag France Daily: $763 USD
Monthly: $23,236 USD
Yearly: $278,643 USD
1.1%
United Kingdom Flag United Kingdom Daily: $1,319 USD
Monthly: $40,157 USD
Yearly: $481,560 USD
1.9%
Greece Flag Greece Daily: $33 USD
Monthly: $1,001 USD
Yearly: $12,009 USD
<0.1%
Indonesia Flag Indonesia Daily: $72 USD
Monthly: $2,191 USD
Yearly: $26,280 USD
0.1%
Israel Flag Israel Daily: $35 USD
Monthly: $1,068 USD
Yearly: $12,808 USD
0.1%
India Flag India Daily: $3,777 USD
Monthly: $114,972 USD
Yearly: $1,378,754 USD
5.5%
Italy Flag Italy Daily: $207 USD
Monthly: $6,297 USD
Yearly: $75,510 USD
0.3%
Japan Flag Japan Daily: $461 USD
Monthly: $14,022 USD
Yearly: $168,148 USD
0.7%
Korea Republic Of Flag Korea Republic Of Daily: $432 USD
Monthly: $13,134 USD
Yearly: $157,498 USD
0.6%
Mexico Flag Mexico Daily: $54 USD
Monthly: $1,653 USD
Yearly: $19,823 USD
0.1%
Nigeria Flag Nigeria Daily: $41 USD
Monthly: $1,256 USD
Yearly: $15,068 USD
0.1%
Netherlands Flag Netherlands Daily: $88 USD
Monthly: $2,671 USD
Yearly: $32,027 USD
0.1%
Other Daily: $0 USD
Monthly: $0 USD
Yearly: $0 USD
<0.1%
Pakistan Flag Pakistan Daily: $67 USD
Monthly: $2,047 USD
Yearly: $24,550 USD
0.1%
Poland Flag Poland Daily: $29 USD
Monthly: $887 USD
Yearly: $10,641 USD
<0.1%
Thailand Flag Thailand Daily: $28 USD
Monthly: $840 USD
Yearly: $10,070 USD
<0.1%
Turkey Flag Turkey Daily: $91 USD
Monthly: $2,780 USD
Yearly: $33,335 USD
0.1%
Taiwan, Province Of China Flag Taiwan, Province Of China Daily: $12 USD
Monthly: $379 USD
Yearly: $4,549 USD
<0.1%
United States Flag United States Daily: $57,120 USD
Monthly: $1,738,547 USD
Yearly: $20,848,735 USD
83.1%
Venezuela Flag Venezuela Daily: $5 USD
Monthly: $144 USD
Yearly: $1,725 USD
<0.1%
South Africa Flag South Africa Daily: $82 USD
Monthly: $2,493 USD
Yearly: $29,891 USD
0.1%
Note: All revenue figures are estimates.
SEO

Backlinks Analysis (SEMrush)

Backlinks: 4,135,858
Referring Domains: 43,366
Referring IPs: 20,487
Taboola.com has 4,135,858 backlinks according to SEMrush. 81% of these backlinks are "dofollow" (follow) links which allow the flow of link equity to pass through, which may improve taboola.com's search engine rankings. Other links are treated as 'hints' by search engines and may also pass link equity, depending on what search engines decide in each case.
100% of taboola.com's backlinks are text and image links, which are ideal for SEO. Other backlink types may be unrecognized or ignored by search engines.

Top New Follow Links

1
Source: https://www.mediahuis.be/cookiebeleid/
Target: https://www.taboola.com/privacy-policy

2
Source: https://www.mediahuis.be/fr/politique-de-cookies/
Target: https://www.taboola.com/privacy-policy

3
Source: https://mediahuis.be/cookiebeleid/
Target: https://www.taboola.com/privacy-policy

4
Source: http://www.tencent.co.th/th/cookiepolicy/
Target: https://www.taboola.com/privacy-policy

5
Source: http://www.tencent.co.th/th/cookiepolicy/
Target: https://www.taboola.com/privacy-policy

Top Ranking Keywords (US)

1
Keyword: taboola
Ranked Page: https://www.taboola.com/

2
Keyword: top of funnel
Ranked Page: https://blog.taboola.com/effectively-top-funnel-marketing/

3
Keyword: taboola com
Ranked Page: https://www.taboola.com/

4
Keyword: what is taboola
Ranked Page: https://help.taboola.com/hc/en-us/articles/115006597307-How-Taboola-Works

5
Keyword: mortgage leads
Ranked Page: https://blog.taboola.com/mortgage-lead-generation/

Domain Analysis

Value Length
Domain: taboola.com 11
Domain Name: taboola 7
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.95 seconds
Load Time Comparison: Faster than 34% of sites

PageSpeed Insights

Avg. (All Categories) 74
Performance 75
Accessibility 94
Best Practices 83
SEO 83
PWA 33
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.taboola.com/
Updated: 27th November, 2022

0.81 seconds
First Contentful Paint (FCP)
92%
5%
3%

0.00 seconds
First Input Delay (FID)
96%
2%
2%

Simulate loading on desktop
75

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for taboola.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 0.6 s
The time taken for the first image or text on the page to be rendered.
Largest Contentful Paint — 1.1 s
The timing of the largest text or image that is painted.
Cumulative Layout Shift — 0.004
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Audits

First Meaningful Paint — 0.6 s
The time taken for the primary content of the page to be rendered.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://taboola.com/
http/1.1
0
58.021000120789
420
0
301
text/plain
https://www.taboola.com/
h2
58.418000116944
140.06000012159
67650
66882
200
text/html
Document
https://www.taboola.com/wp-includes/css/classic-themes.min.css?ver=1
h2
149.42000014707
226.09800007194
927
217
200
text/css
Stylesheet
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/css/taboola-cache-manager-public.css?ver=1.3.2
h2
149.52499978244
208.04399996996
845
98
200
text/css
Stylesheet
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
h2
149.62599985301
224.57999968901
36853
89684
200
application/javascript
Script
https://www.taboola.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
h2
149.72699992359
214.50199978426
5320
11224
200
application/javascript
Script
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/js/taboola-cache-manager-public.js?ver=1.3.2
h2
149.81100009754
225.84299976006
1239
838
200
application/javascript
Script
https://www.taboola.com//wp-content/uploads/2020/02/usa-today.svg
h2
250.42899977416
272.3550000228
2621
1903
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/the-weather-channel.svg
h2
250.55800005794
308.11499990523
6123
5405
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/nbc.svg
h2
250.67699979991
307.76500003412
2785
2067
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/msn.svg
h2
250.9030001238
310.97899982706
3380
2662
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/business-insider.svg
h2
251.43499998376
312.57000006735
7945
7226
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/bloomberg.svg
h2
251.57700013369
296.69900005683
3470
2752
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/cbs.svg
h2
251.86199974269
270.61200002208
3609
2891
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2022/11/abcnews.svg
h2
252.27400008589
297.55999986082
3456
2738
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/images/iab.svg
h2
252.38499976695
297.27199999616
1782
2468
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/images/tag.svg
h2
252.60199978948
310.65100012347
2647
4318
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/images/accessibility.svg
h2
252.7819997631
301.78799992427
2001
2570
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/css/main.min.css?ver=6.1.1
h2
230.9050001204
278.34099996835
29009
131443
200
text/css
Stylesheet
https://www.taboola.com//wp-content/themes/taboola/dist/css/front-page.min.css?ver=6.1.1
h2
232.81399998814
263.22200009599
5823
16159
200
text/css
Stylesheet
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
h2
249.47099993005
276.10100014135
37926
91630
200
application/javascript
Script
https://www.taboola.com//wp-content/themes/taboola/dist/js/front-page.min.js
h2
250.21099997684
325.11499989778
44265
136852
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
h2
252.85700010136
319.86899999902
121861
486617
200
application/javascript
Script
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Lt.woff
h2
256.88500003889
273.2239998877
26917
26200
200
font/woff
Font
https://www.taboola.com//wp-content/uploads/2020/02/hero-section-bg.jpg
h2
320.97599981353
356.59199999645
54007
53290
200
image/jpeg
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-facebook.svg
h2
323.34599969909
340.14099976048
1053
430
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-instagram.svg
h2
323.74599995092
341.34300006554
1350
1324
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-linkedin.svg
h2
324.33099998161
341.70300001279
1221
721
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-twitter.svg
h2
324.50000010431
340.56599996984
1167
709
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Md.woff
h2
325.69100009277
344.86400010064
27081
26364
200
font/woff
Font
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Bd.woff
h2
326.09999971464
358.15799981356
26836
26116
200
font/woff
Font
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
h2
584.54900002107
640.817000065
7719
7303
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-W4S5D8J&l=dataLayer
h2
587.49700011685
621.60199973732
66432
186233
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-5P5XH73&l=dataLayer
h2
587.63199998066
609.38199982047
41057
106160
200
application/javascript
Script
https://www.youtube.com/iframe_api
h2
597.3089998588
626.37499999255
2165
1046
200
text/javascript
Script
https://js.nagich.co.il/core/4.4.0/accessibility.js
h2
598.90699991956
657.47800003737
15464
44441
200
application/javascript
Script
https://www.taboola.com//wp-content/uploads/2020/02/poster_hpvid.jpg
h2
620.59499975294
673.57099987566
21065
20348
200
image/jpeg
Image
https://www.taboola.com//wp-content/uploads/2020/11/hp-1.mp4
h2
690.41300006211
817.45199998841
3510636
3145728
206
video/mp4
Media
https://www.taboola.com//wp-content/uploads/2020/11/hpvid-1.mp4
h2
691.02500006557
765.42899990454
1228906
1228146
206
video/mp4
Media
https://www.google-analytics.com/analytics.js
h2
722.40599989891
731.10699979588
20664
50230
200
text/javascript
Script
https://geoip.codejitsu.ca/ip.php
h2
735.67900015041
833.93500000238
788
76
200
application/json
XHR
https://geoip.codejitsu.ca/json
h2
750.55299978703
862.69399989396
847
267
200
application/json
XHR
https://www.youtube.com/s/player/4eb6b35d/www-widgetapi.vflset/www-widgetapi.js
h2
774.92300001904
787.80000004917
54816
165241
200
text/javascript
Script
https://js.nagich.co.il/style/style.css
h2
833.80899997428
888.91700003296
4240
15136
200
text/css
Fetch
https://js.nagich.co.il/style/btncolor.css
h2
834.28499987349
888.44399992377
868
103
200
text/css
Fetch
https://js.nagich.co.il/assets/locale/en.json
h2
834.367999807
1902.5070001371
1158
810
200
application/json
Fetch
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j98&tid=UA-73290888-1&cid=1430028166.1669529161&jid=138466750&gjid=1447958979&_gid=1721022733.1669529161&_u=YGBAgUABAAAAAEAEK~&z=1418288404
h2
933.25900007039
946.43000001088
687
2
200
text/plain
XHR
https://www.google-analytics.com/collect?v=1&_v=j98&a=1066594328&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&ec=Micro%20Conversion&ea=Scroll%20Depth&el=25&_u=YGBAgUABAAAAAAAEK~&jid=138466750&gjid=1447958979&cid=1430028166.1669529161&tid=UA-73290888-1&_gid=1721022733.1669529161&gtm=2wgb90PC4JX7&cd3=Sadip02rffbw7jn7-1669529161259&cd4=1669529161258&cd5=Dtj5lndlznxkjzcq-1669529161260&cd9=&cd11=na&cd12=I4dsh0o1vec8jn7j-1669529161260&cd20=&cd21=www.taboola.com%2F&z=1645124795
h2
946.32799969986
956.09099976718
597
35
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j98&a=1066594328&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&ec=IP%20Hash&ea=152d7caf1f29d97ce4199a0841a4c82c&_u=YGDAgUABAAAAAEAEK~&jid=&gjid=&cid=1430028166.1669529161&tid=UA-73290888-1&_gid=1721022733.1669529161&gtm=2wgb90PC4JX7&cd3=Ssdyf09p5nvwrqex-1669529161427&cd4=1669529161427&cd5=D5rnc1xh1mg9qw46-1669529161428&cd9=&cd11=na&cd12=I78r5i3a3ril8rml-1669529161428&cd20=&cd21=www.taboola.com%2F&cd24=152d7caf1f29d97ce4199a0841a4c82c&z=1164847648
h2
946.8020000495
956.49599982426
597
35
200
image/gif
Image
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
h2
989.82999986038
1017.8249999881
78585
225920
200
application/javascript
Script
https://googleads.g.doubleclick.net/pagead/viewthroughconversion/996399592/?random=1669529161545&cv=11&fst=1669529161545&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=800&u_h=600&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&uaa=x86&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=4
h2
1009.5259998925
1020.8330000751
1773
1451
200
text/javascript
Script
https://googleads.g.doubleclick.net/pagead/viewthroughconversion/952043317/?random=1669529161577&cv=11&fst=1669529161577&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=800&u_h=600&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&uaa=x86&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=4
h2
1030.7009997778
1056.8579998799
1942
1451
200
text/javascript
Script
https://bat.bing.com/bat.js
h2
1033.7330000475
1058.8360000402
12361
39008
200
application/javascript
Script
https://static.hotjar.com/c/hotjar-437790.js?sv=7
h2
1041.4149998687
1062.3220000416
3461
6695
200
application/javascript
Script
https://snap.licdn.com/li.lms-analytics/insight.min.js
h2
1041.5499997325
1063.7340000831
4866
12962
200
application/x-javascript
Script
https://static.ads-twitter.com/uwt.js
h2
1043.806000147
1061.9879998267
15853
57596
200
application/javascript
Script
https://www.googleadservices.com/pagead/conversion/670481844/?random=1669529161596&cv=11&fst=1669529161596&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=800&u_h=600&label=Ix3DCND0ocABELT72r8C&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&value=0&bttype=purchase&auid=284371839.1669529162&uaa=x86&uap=macOS&uapv=10.15.7&uaw=0&rfmt=3&fmt=4
h2
1065.6799999997
1075.8899999782
1989
2040
200
text/javascript
Script
https://static.hotjar.com/c/hotjar-2963398.js?sv=7
h2
1066.6959998198
1083.8339999318
3462
6696
200
application/javascript
Script
https://widget.intercom.io/widget/mibinkci
h2
1090.8069997095
1196.1019998416
6865
18922
200
application/javascript
Script
https://connect.facebook.net/en_US/fbevents.js
h2
1092.5059998408
1111.2879998982
28567
105267
200
application/x-javascript
Script
https://a.quora.com/qevents.js
h2
1100.9200001135
1161.7879997939
15160
40910
200
text/plain
Script
https://munchkin.marketo.net/munchkin.js
http/1.1
1105.5839997716
1401.2790000997
1158
1251
200
application/x-javascript
Script
https://dtm-dre.platform.hicloud.com/download/web/dtm.js?id=DTM-ac1262027c6e10a2817cc06442e74a12
http/1.1
1134.9069997668
2326.630000025
47602
47112
200
application/javascript
Script
https://www.google-analytics.com/collect?v=1&_v=j98&a=1066594328&t=pageview&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&_u=aHDAiUABBAAAAEAEK~&jid=&gjid=&cid=1430028166.1669529161&tid=UA-73290888-1&_gid=1721022733.1669529161&gtm=2wgb90PC4JX7&cd2=1430028166.1669529161&cd3=S401sgj65xxbu4l1-1669529161560&cd4=1669529161560&cd5=De0xbvcrim7iy2pu-1669529161562&cd9=&cd11=na&cd12=Itsa7xlmppgli3oi-1669529161562&cd20=&cd21=www.taboola.com%2F&z=777644187
h2
1145.5239998177
1169.1799997352
597
35
200
image/gif
Image
https://www.google.com/ads/ga-audiences?t=sr&aip=1&_r=4&slf_rd=1&v=1&_v=j98&tid=UA-73290888-1&cid=1430028166.1669529161&jid=138466750&_u=YGBAgUABAAAAAEAEK~&z=1869742043
h2
1229.542999994
1241.2640000694
673
42
200
image/gif
Image
https://js.intercomcdn.com/frame-modern.9f496307.js
h2
1278.5879997537
1302.7249998413
128050
469008
200
application/javascript
Script
https://js.intercomcdn.com/vendor-modern.c9f81515.js
h2
1279.0319998749
1359.4820001163
75065
241658
200
application/javascript
Script
https://q.quora.com/_/ad/a3b0733427e34f90bcc5688bc1a986d8/pixel?j=1&u=https%3A%2F%2Fwww.taboola.com%2F&tag=ViewContent&ts=1669529161836
http/1.1
1288.1199996918
1361.1840000376
422
43
200
image/gif
Image
https://www.google.com/pagead/1p-user-list/996399592/?random=1669529161545&cv=11&fst=1669528800000&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=800&u_h=600&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&fmt=3&is_vtc=1&random=2276621825&rmt_tld=0&ipr=y
h2
1301.4079998247
1320.7899997942
736
42
200
image/gif
Image
https://www.google.com/pagead/1p-user-list/952043317/?random=1669529161577&cv=11&fst=1669528800000&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=800&u_h=600&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&fmt=3&is_vtc=1&random=2150922632&rmt_tld=0&ipr=y
h2
1303.8490000181
1320.4549998045
736
42
200
image/gif
Image
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
h2
1303.9480000734
1332.5589997694
69421
268886
200
application/javascript
Script
https://cdn.linkedin.oribi.io/partner/555321/domain/taboola.com/token
h2
1313.521000091
1333.1379997544
472
0
200
Preflight
https://cdn.linkedin.oribi.io/partner/555321/domain/taboola.com/token
h2
1333.7779999711
1356.91400012
468
36
200
application/json
XHR
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=555321&time=1669529161864&url=https%3A%2F%2Fwww.taboola.com%2F
http/1.1
1314.1930000857
1503.5879998468
1125
0
302
text/plain
https://googleads.g.doubleclick.net/pagead/viewthroughconversion/670481844/?random=413186961&cv=11&fst=1669529161596&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=800&u_h=600&label=Ix3DCND0ocABELT72r8C&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&value=0&auid=284371839.1669529162&uaa=x86&uap=macOS&uapv=10.15.7&uaw=0&fmt=3&ctc_id=CAIVAgAAAB0CAAAA&ct_cookie_present=false&ocp_id=Sf6CY7_tJZG6nwS3xaCQDg&sscte=1&crd=&eitems=ChAIgI-HnAYQ6Mv3w6HMq58EEh0AX4pInwtAThdiXvVk1k1C4DBPIZnsTHnd_lKmng&pscrd=EkxDaEFJZ0ktSG5BWVE2cVdELUwtMy1lcFdFaVVBc0MzbkJHNUJOcUZZTExQcHFrLVZJeGQ2N2VUb3gwSzBXZlJhV21KTExMQURjY2hlGldDaEFJZ0ktSG5BWVFnOUQyal9UaWc4WkdFaTBBRWZGUDhYbUJuUHhJNU5lQ1JiLTN0LWtKY3BVV1lLeEJNYWZ6TU02N2tiejE0Y0FPRWpoVG4tUFR2U1U
http/1.1
1318.4879999608
1501.678999979
1635
0
302
image/gif
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
h2
1339.6979998797
1369.4309997372
87440
300171
200
application/x-javascript
Script
https://t.co/i/adsct?bci=3&eci=2&event_id=70599839-ed57-4dc6-8e56-c36cb8d26332&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=425c90fd-6448-4bfb-9c33-b2222ba97d77&tw_document_href=https%3A%2F%2Fwww.taboola.com%2F&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o7po1&type=javascript&version=2.3.29
h2
1361.0239997506
1411.0400001518
570
43
200
image/gif
Image
https://analytics.twitter.com/i/adsct?bci=3&eci=2&event_id=70599839-ed57-4dc6-8e56-c36cb8d26332&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=425c90fd-6448-4bfb-9c33-b2222ba97d77&tw_document_href=https%3A%2F%2Fwww.taboola.com%2F&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o7po1&type=javascript&version=2.3.29
h2
1361.5210000426
1410.9199997038
590
43
200
image/gif
Image
https://bat.bing.com/p/action/5550472.js
h2
1379.0099998005
1411.1029999331
473
0
204
text/plain
Script
https://bat.bing.com/action/0?ti=5550472&tm=gtm002&Ver=2&mid=2b34b6a6-a533-4bc3-b5c4-7242faee192c&sid=91e543606e1911ed8c8ea7f06d74fc5b&vid=91e605a06e1911edb842ad28b8bab8b6&vids=1&msclkid=N&pi=0&lg=en-US&sw=800&sh=600&sc=24&tl=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&p=https%3A%2F%2Fwww.taboola.com%2F&r=&lt=543&evt=pageLoad&sv=1&rn=709724
h2
1394.7689998895
1424.5819998905
536
0
204
text/plain
Image
https://vars.hotjar.com/box-5e66f98b4ee957db209dc6f63e3d59dd.html
h2
1421.3589997962
1437.0989999734
1701
2368
200
text/html
Document
https://analytics.google.com/g/collect?v=2&tid=G-ERHENNM7DM&gtm=2oeb90&_p=1066594328&_gaz=1&cid=1430028166.1669529161&ul=en-us&sr=800x600&ir=1&uaa=x86&uab=&uafvl=&uamb=0&uam=&uap=macOS&uapv=10.15.7&uaw=0&_eu=EA&_s=1&sid=1669529162&sct=1&seg=0&dl=https%3A%2F%2Fwww.taboola.com%2F&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&en=page_view&_fv=2&_ss=1
1494.8619999923
1535.7809998095
0
0
-1
Ping
https://stats.g.doubleclick.net/g/collect?v=2&tid=G-ERHENNM7DM&cid=1430028166.1669529161&gtm=2oeb90&aip=1
1495.8110000007
1536.0960001126
0
0
-1
Ping
https://www.google.com/pagead/1p-conversion/670481844/?random=413186961&cv=11&fst=1669529161596&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=800&u_h=600&label=Ix3DCND0ocABELT72r8C&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&value=0&auid=284371839.1669529162&uaa=x86&uap=macOS&uapv=10.15.7&uaw=0&fmt=3&ctc_id=CAIVAgAAAB0CAAAA&ct_cookie_present=false&sscte=1&crd=&pscrd=EkxDaEFJZ0ktSG5BWVE2cVdELUwtMy1lcFdFaVVBc0MzbkJHNUJOcUZZTExQcHFrLVZJeGQ2N2VUb3gwSzBXZlJhV21KTExMQURjY2hlGldDaEFJZ0ktSG5BWVFnOUQyal9UaWc4WkdFaTBBRWZGUDhYbUJuUHhJNU5lQ1JiLTN0LWtKY3BVV1lLeEJNYWZ6TU02N2tiejE0Y0FPRWpoVG4tUFR2U1U&is_vtc=1&ocp_id=Sf6CY7_tJZG6nwS3xaCQDg&cid=CAQSKQDq26N9-U2_XPfy_nrZ8NxjIEgX75C2wKRBjjR4eleN3haK0JwUaCfIIBM&eitems=ChAIgI-HnAYQ6Mv3w6HMq58EEh0AX4pInzSGishXLp6JruGV3T_1EcGrgDSbe5E4EA&random=4203496893
h2
1506.7479996942
1519.8979997076
736
42
200
image/gif
Image
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=555321&time=1669529161864&url=https%3A%2F%2Fwww.taboola.com%2F&cookiesTest=true
http/1.1
1507.1529997513
1632.5449999422
1239
0
302
text/plain
https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%3Fv%3D2%26fmt%3Djs%26pid%3D555321%26time%3D1669529161864%26url%3Dhttps%253A%252F%252Fwww.taboola.com%252F%26cookiesTest%3Dtrue%26liSync%3Dtrue
http/1.1
1633.4989997558
1802.1849999204
2307
0
302
text/plain
https://munchkin.marketo.net/162/munchkin.js
http/1.1
1643.888999708
1763.666999992
5180
10937
200
application/x-javascript
Script
https://api-iam.intercom.io/messenger/web/ping
h2
1758.6769997142
2158.1429997459
3208
7218
200
application/json
XHR
https://www.facebook.com/tr/?id=1382477108737689&ev=PageView&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529162349&cd[userCountry]=N%2FA&cd[userLanguage]=en-US&cd[siteLanguage]=undefined&cd[pageTitle]=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sw=800&sh=600&v=2.9.89&r=stable&ec=0&o=29&fbp=fb.1.1669529162345.2022776324&it=1669529161886&coo=false&tm=1&rqm=GET
h2
1802.6600000449
1820.5149997957
328
0
200
text/plain
Image
https://www.facebook.com/tr/?id=1382477108737689&ev=User%20Segments&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529162352&cd[UFC%20Status]=non-UFC&sw=800&sh=600&v=2.9.89&r=stable&ec=1&o=29&fbp=fb.1.1669529162345.2022776324&it=1669529161886&coo=false&tm=2&rqm=GET
h2
1803.3189997077
1820.8530000411
328
0
200
text/plain
Image
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=555321&time=1669529161864&url=https%3A%2F%2Fwww.taboola.com%2F&cookiesTest=true&liSync=true
http/1.1
1803.6869997159
1838.20200013
718
0
302
text/plain
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=931e8158-168b-4a3b-84e2-f1269cf0f1a9
http/1.1
1839.0319999307
1877.0510000177
568
0
302
text/plain
https://989-gzb-065.mktoresp.com/webevents/visitWebPage?_mchNc=1669529162396&_mchCn=&_mchId=989-GZB-065&_mchTk=_mch-taboola.com-1669529162395-74843&_mchHo=www.taboola.com&_mchPo=&_mchRu=%2F&_mchPc=https%3A&_mchVr=162&_mchEcid=&_mchHa=&_mchRe=&_mchQp=
1845.0850001536
1850.7860000245
0
0
-1
Ping
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=931e8158-168b-4a3b-84e2-f1269cf0f1a9&_expected_cookie=917cd17ba2d987fdf067a244f7226667
h2
1877.5619999506
1935.9530000947
399
43
200
image/gif
Image
https://api-iam.intercom.io/messenger/web/rulesets/26173747/match
h2
2195.2200001106
3857.1190000512
1924
2578
200
application/json
XHR
https://api-iam.intercom.io/messenger/web/ping
h2
2198.6070000567
2556.1679997481
3188
7151
200
application/json
XHR
https://www.google-analytics.com/collect?v=1&_v=j98&a=1066594328&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&ec=T_GID&ea=undefined&_u=aHDAiUABBAAAAEAEK~&jid=&gjid=&cid=1430028166.1669529161&tid=UA-73290888-1&_gid=1721022733.1669529161&gtm=2wgb90PC4JX7&cd2=1430028166.1669529161&cd3=S9v4ujofnh7k6pj6-1669529163490&cd4=1669529163490&cd5=Dpscxnwntf5w6ntc-1669529161644&cd9=&cd11=na&cd12=I6s9ktniibhzv8s1-1669529163496&cd14=non-UFC&cd15=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd16=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd20=&cd21=www.taboola.com%2F&z=1270159653
h2
2977.8169998899
2991.5700000711
597
35
200
image/gif
Image
https://js.intercomcdn.com/vendors~app~tooltips-modern.d9085655.js
h2
3872.3599999212
3932.7119998634
100125
514587
200
application/javascript
Script
https://js.intercomcdn.com/vendors~app-modern.8e2a0892.js
h2
3873.5119998455
3892.3450000584
13712
45813
200
application/javascript
Script
https://js.intercomcdn.com/app~tooltips-modern.2e449a6b.js
h2
3873.8500000909
3936.565999873
53364
212908
200
application/javascript
Script
https://js.intercomcdn.com/app-modern.8920e1b9.js
h2
3873.9279997535
3954.5439998619
147049
575600
200
application/javascript
Script
https://js.intercomcdn.com/audio/operator.2b750c4a.mp3
h2
3886.8279997259
3904.2909997515
28545
27825
206
audio/mpeg
Media
https://js.intercomcdn.com/vendors~message~tooltips-modern.a73d1a66.js
h2
4279.2039997876
4331.4209999517
9730
28137
200
application/javascript
Script
https://js.intercomcdn.com/vendors~message-modern.e421297f.js
h2
4279.3729999103
4298.1889997609
9805
31089
200
application/javascript
Script
https://js.intercomcdn.com/message-modern.286dc370.js
h2
4279.5389997773
4297.2140000202
27402
105481
200
application/javascript
Script
https://www.google-analytics.com/collect?v=1&_v=j98&a=1066594328&t=event&ni=1&_s=2&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&ec=Intercom%20Messenger&ea=Triggered%20Message&el=Custom%20Bot%20ID%3A%20%2726173747%27&_u=aHDAiUABBAAAAEAEK~&jid=&gjid=&cid=1430028166.1669529161&tid=UA-73290888-1&_gid=1721022733.1669529161&gtm=2wgb90PC4JX7&cd3=Sadip02rffbw7jn7-1669529161259&cd4=1669529161258&cd5=Dtj5lndlznxkjzcq-1669529161260&cd9=&cd11=na&cd12=I4dsh0o1vec8jn7j-1669529161260&cd20=&cd21=www.taboola.com%2F&z=663789563
h2
4433.35200008
4444.2759999074
597
35
200
image/gif
Image
https://js.intercomcdn.com/images/dismiss.89699d82.png
h2
4563.9149998315
4580.1200000569
834
153
200
image/png
Image
https://static.intercomassets.com/avatars/3575579/square_128/custom_avatar-1586100200.png
h2
4616.3789997809
4740.9589998424
35761
35214
200
image/jpeg
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
144.91
13.405
234.466
11.99
246.492
6.705
253.833
13.304
283.284
6.118
289.662
15.623
311.684
53.937
377.229
5.399
382.639
13.126
401.483
12.241
413.737
17.551
431.317
8.175
447.556
18.34
468.486
11.272
480.493
8.01
490.397
47.04
537.929
5.501
546.471
7.892
554.629
44.4
599.131
5.799
605.812
5.218
611.038
10.467
621.519
25.348
651.381
8.991
663.275
25.242
696.927
21.749
720.814
5.474
728.921
21.113
753.075
6.353
761.899
6.074
768.023
5.136
775.33
63.22
838.952
8.389
849.627
14.795
870.099
29.249
903.029
39.801
943.313
17.007
963.103
182.764
1160.578
7.009
1169.886
31.144
1207.142
6.287
1223.453
8.116
1234.075
5.156
1239.855
7.32
1254.03
6.372
1260.422
18.873
1280.941
5.736
1286.722
8.704
1300.593
15.287
1317.675
21.006
1338.72
14.902
1358.446
31.948
1390.452
5.456
1396.177
10.551
1413.716
85.286
1512.579
10.004
1524.528
12.005
1545.672
67.535
1613.341
11.175
1639.022
121.969
1766.454
36.581
1809.539
28.194
1840.053
7.815
1869.531
7.569
1916.964
13.177
1964.574
6.497
2155.686
6.865
2162.587
35.073
2332.343
5.47
2561.202
11.9
2815.433
8.908
2927.965
47.717
2975.776
11.391
3859.267
15.783
3952.42
5.348
3963.591
10.83
3985.644
5.013
3990.729
238.879
4231.066
81.964
4313.146
9.264
4326.178
24.626
4362.121
67.113
4432.696
185.249
4622.915
5.012
4649.634
10.38
4673.528
6.066
4679.651
9.241
4696.789
8.213
4778.599
9.729
4849.529
5.646
4867.834
9.15
4877.083
7.71
4940.989
6.022
4994.603
6.813
5076.922
30.94
5176.941
6.417
5185.417
8.64
5219.719
9.909
5276.935
42.572
5444.288
5.874
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Other

Eliminate render-blocking resources
Resources, such as JavaScript and style sheets, can block the first paint of the page. Taboola.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
Properly size images
Images can slow down the page's load time. Taboola.com should consider serving more appropriate-sized images.
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Taboola.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Taboola.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Taboola.com should consider minifying JS files.
Reduce unused CSS — Potential savings of 25 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Taboola.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.taboola.com//wp-content/themes/taboola/dist/css/main.min.css?ver=6.1.1
29009
25851
Efficiently encode images — Potential savings of 30 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://static.intercomassets.com/avatars/3575579/square_128/custom_avatar-1586100200.png
35214
30962
Serve images in next-gen formats — Potential savings of 45 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://static.intercomassets.com/avatars/3575579/square_128/custom_avatar-1586100200.png
35214
33406.2
https://www.taboola.com//wp-content/uploads/2020/02/hero-section-bg.jpg
53290
12804.55
Enable text compression — Potential savings of 88 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.taboola.com/
66882
52565
https://dtm-dre.platform.hicloud.com/download/web/dtm.js?id=DTM-ac1262027c6e10a2817cc06442e74a12
47112
33089
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
7303
4687
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 80 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.taboola.com/
82.635
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Taboola.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://taboola.com/
190
https://www.taboola.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Taboola.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 19 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
11348
https://a.quora.com/qevents.js
8036
https://js.intercomcdn.com/vendor-modern.c9f81515.js
105
https://snap.licdn.com/li.lms-analytics/insight.min.js
63
https://js.intercomcdn.com/vendors~message-modern.e421297f.js
53
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
49
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://www.taboola.com//wp-content/uploads/2020/02/hero-section-bg.jpg
0
Avoids an excessive DOM size — 505 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
505
Maximum DOM Depth
11
Maximum Child Elements
68
Avoid chaining critical requests — 12 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Taboola.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 108 requests • 6,399 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
108
6552293
Media
3
4768087
Script
40
1406241
Image
35
165316
Font
3
80834
Document
2
69351
Stylesheet
4
36604
Other
21
25860
Third-party
74
1374239
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint.
Element
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.038888888888889
0.0018107696348831
0.0011796617018045
0.0010479204296635
0.00090336653434305
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 5 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://js.intercomcdn.com/app-modern.8920e1b9.js
3965
239
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
1714
183
https://js.intercomcdn.com/vendor-modern.c9f81515.js
3237
122
https://js.intercomcdn.com/message-modern.286dc370.js
4319
93
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
2617
85
Avoid non-composited animations — 2 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
Image elements have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of taboola.com on mobile screens.
Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

Time to Interactive — 4.1 s
The time taken for the page to become fully interactive.
Speed Index — 1.7 s
The time taken for the page contents to be visibly populated.

Audits

Max Potential First Input Delay — 240 ms
Users could experience a delay when interacting with the page.

Other

Reduce unused JavaScript — Potential savings of 566 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://js.intercomcdn.com/app-modern.8920e1b9.js
147049
87844
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
87440
69956
https://js.intercomcdn.com/frame-modern.9f496307.js
128050
60836
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
69421
47871
https://www.youtube.com/s/player/4eb6b35d/www-widgetapi.vflset/www-widgetapi.js
54816
45557
https://www.googletagmanager.com/gtm.js?id=GTM-W4S5D8J&l=dataLayer
66432
38228
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
78585
30003
https://js.intercomcdn.com/vendor-modern.c9f81515.js
75065
26964
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
36853
26417
https://www.taboola.com//wp-content/themes/taboola/dist/js/front-page.min.js
44265
25694
https://dtm-dre.platform.hicloud.com/download/web/dtm.js?id=DTM-ac1262027c6e10a2817cc06442e74a12
47602
25546
https://js.intercomcdn.com/app~tooltips-modern.2e449a6b.js
53364
25044
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
37926
24086
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
121861
23987
https://www.googletagmanager.com/gtm.js?id=GTM-5P5XH73&l=dataLayer
41057
21839
Reduce JavaScript execution time — 1.5 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.taboola.com/
512.751
13.535
1.811
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
445.741
395.868
26.638
https://js.intercomcdn.com/message-modern.286dc370.js
391.767
338.506
2.712
Unattributable
372.6
3.491
0
https://js.intercomcdn.com/app-modern.8920e1b9.js
238.813
131.342
11.309
https://js.intercomcdn.com/vendors~app~tooltips-modern.d9085655.js
211.912
34.293
10.23
https://js.intercomcdn.com/frame-modern.9f496307.js
165.784
129.586
10.467
https://js.intercomcdn.com/vendor-modern.c9f81515.js
133.509
124.971
7.194
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
99.72
91.054
6.992
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
87.416
80.16
6.588
https://js.nagich.co.il/core/4.4.0/accessibility.js
69.516
57.442
9.82
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
60.705
43.626
2.38
Minimize main-thread work — 3.1 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
1688.177
Other
533.464
Rendering
350.585
Style & Layout
223.688
Garbage Collection
146.498
Script Parsing & Compilation
142.836
Parse HTML & CSS
28.199

Metrics

Total Blocking Time — 360 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

Avoid enormous network payloads — Total size was 6,399 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.taboola.com//wp-content/uploads/2020/11/hp-1.mp4
3510636
https://www.taboola.com//wp-content/uploads/2020/11/hpvid-1.mp4
1228906
https://js.intercomcdn.com/app-modern.8920e1b9.js
147049
https://js.intercomcdn.com/frame-modern.9f496307.js
128050
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
121861
https://js.intercomcdn.com/vendors~app~tooltips-modern.d9085655.js
100125
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
87440
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
78585
https://js.intercomcdn.com/vendor-modern.c9f81515.js
75065
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
69421
Serve static assets with an efficient cache policy — 35 resources found
Taboola.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
0
7719
https://munchkin.marketo.net/munchkin.js
0
1158
https://q.quora.com/_/ad/a3b0733427e34f90bcc5688bc1a986d8/pixel?j=1&u=https%3A%2F%2Fwww.taboola.com%2F&tag=ViewContent&ts=1669529161836
0
422
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=931e8158-168b-4a3b-84e2-f1269cf0f1a9&_expected_cookie=917cd17ba2d987fdf067a244f7226667
0
399
https://www.facebook.com/tr/?id=1382477108737689&ev=PageView&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529162349&cd[userCountry]=N%2FA&cd[userLanguage]=en-US&cd[siteLanguage]=undefined&cd[pageTitle]=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sw=800&sh=600&v=2.9.89&r=stable&ec=0&o=29&fbp=fb.1.1669529162345.2022776324&it=1669529161886&coo=false&tm=1&rqm=GET
0
328
https://www.facebook.com/tr/?id=1382477108737689&ev=User%20Segments&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529162352&cd[UFC%20Status]=non-UFC&sw=800&sh=600&v=2.9.89&r=stable&ec=1&o=29&fbp=fb.1.1669529162345.2022776324&it=1669529161886&coo=false&tm=2&rqm=GET
0
328
https://static.hotjar.com/c/hotjar-2963398.js?sv=7
60000
3462
https://static.hotjar.com/c/hotjar-437790.js?sv=7
60000
3461
https://www.taboola.com//wp-content/themes/taboola/dist/js/front-page.min.js
600000
44265
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
600000
37926
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
600000
36853
https://www.taboola.com//wp-content/themes/taboola/dist/css/main.min.css?ver=6.1.1
600000
29009
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Md.woff
600000
27081
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Lt.woff
600000
26917
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Bd.woff
600000
26836
https://www.taboola.com//wp-content/themes/taboola/dist/css/front-page.min.css?ver=6.1.1
600000
5823
https://www.taboola.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
600000
5320
https://www.taboola.com//wp-content/themes/taboola/dist/images/tag.svg
600000
2647
https://www.taboola.com//wp-content/themes/taboola/dist/images/accessibility.svg
600000
2001
https://www.taboola.com//wp-content/themes/taboola/dist/images/iab.svg
600000
1782
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-instagram.svg
600000
1350
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/js/taboola-cache-manager-public.js?ver=1.3.2
600000
1239
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-linkedin.svg
600000
1221
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-twitter.svg
600000
1167
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-facebook.svg
600000
1053
https://www.taboola.com/wp-includes/css/classic-themes.min.css?ver=1
600000
927
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/css/taboola-cache-manager-public.css?ver=1.3.2
600000
845
https://widget.intercom.io/widget/mibinkci
900000
6865
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
1200000
87440
https://connect.facebook.net/en_US/fbevents.js
1200000
28567
https://www.google-analytics.com/analytics.js
7200000
20664
https://a.quora.com/qevents.js
14400000
15160
https://snap.licdn.com/li.lms-analytics/insight.min.js
46194000
4866
https://static.intercomassets.com/avatars/3575579/square_128/custom_avatar-1586100200.png
86400000
35761
https://js.nagich.co.il/core/4.4.0/accessibility.js
2604800000
15464
Reduce the impact of third-party code — Third-party code blocked the main thread for 370 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
608866
257.993
307935
108.254
78045
1.996
116663
0
56981
0
23649
0
16443
0
15582
0
13370
0
10255
0
8026
0
6338
0
2881
0
570
0
Some third-party resources can be lazy loaded with a facade — 1 facade alternative available
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Product Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
Intercom Widget (Customer Success)
608866
257.993
94

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of taboola.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Taboola.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Names and labels

Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Navigation

Some elements have a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
83

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that taboola.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.6.0
React
WordPress
core-js
core-js-pure@3.0.0
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://taboola.com/
Allowed

Audits

Uses deprecated APIs — 1 warning found
Avoid deprecated APIs which will eventually be removed the browser.
Deprecation / Warning Source
...
83

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for taboola.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of taboola.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 2 links found
Make use of descriptive link text to assist search engines in understanding the content.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
33

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of taboola.com. This includes details about web app manifests.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of taboola.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 69
Performance 47
Accessibility 88
Best Practices 83
SEO 86
PWA 40
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.taboola.com/
Updated: 27th November, 2022

1.82 seconds
First Contentful Paint (FCP)
75%
14%
11%

0.06 seconds
First Input Delay (FID)
83%
12%
5%

Simulate loading on mobile
47

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for taboola.com. This includes details about optimizing page load times which can result in a better user experience.

Audits

First Meaningful Paint — 2.2 s
The time taken for the primary content of the page to be rendered.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://taboola.com/
http/1.1
0
41.813000105321
420
0
301
text/plain
https://www.taboola.com/
h2
42.181000113487
67.268999759108
67652
66882
200
text/html
Document
https://www.taboola.com/wp-includes/css/classic-themes.min.css?ver=1
h2
79.40199971199
97.020999994129
926
217
200
text/css
Stylesheet
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/css/taboola-cache-manager-public.css?ver=1.3.2
h2
79.681999981403
96.334999892861
844
98
200
text/css
Stylesheet
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
h2
80.064999870956
102.12299972773
36852
89684
200
application/javascript
Script
https://www.taboola.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
h2
80.3879997693
97.889999859035
5320
11224
200
application/javascript
Script
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/js/taboola-cache-manager-public.js?ver=1.3.2
h2
80.798000097275
98.282000049949
1239
838
200
application/javascript
Script
https://www.taboola.com//wp-content/uploads/2020/02/usa-today.svg
h2
137.55899993703
160.80599976704
2621
1903
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/the-weather-channel.svg
h2
137.83299969509
168.41599997133
6123
5405
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/nbc.svg
h2
138.04399967194
157.4519998394
2785
2067
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/msn.svg
h2
138.27600004151
162.2830000706
3380
2662
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/business-insider.svg
h2
138.70200002566
161.20800003409
7945
7226
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/bloomberg.svg
h2
139.08499991521
155.94499977306
3470
2752
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2020/02/cbs.svg
h2
139.28999984637
157.04699978232
3609
2891
200
image/svg+xml
Image
https://www.taboola.com//wp-content/uploads/2022/11/abcnews.svg
h2
139.53500008211
163.62300002947
3456
2738
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/images/iab.svg
h2
139.68000002205
162.57799975574
1782
2468
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/images/tag.svg
h2
139.81599966064
162.89300005883
2647
4318
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/images/accessibility.svg
h2
139.94999974966
158.58600009233
2001
2570
200
image/svg+xml
Image
https://www.taboola.com//wp-content/themes/taboola/dist/css/main.min.css?ver=6.1.1
h2
100.95100011677
130.48399984837
29008
131443
200
text/css
Stylesheet
https://www.taboola.com//wp-content/themes/taboola/dist/css/front-page.min.css?ver=6.1.1
h2
111.82799981907
133.45799967647
5823
16159
200
text/css
Stylesheet
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
h2
136.93099981174
161.79500008002
37926
91630
200
application/javascript
Script
https://www.taboola.com//wp-content/themes/taboola/dist/js/front-page.min.js
h2
137.34899973497
160.03199992701
44265
136852
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
h2
140.20300004631
171.04799998924
121860
486617
200
application/javascript
Script
data
145.00000001863
145.12299979106
0
367
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Lt.woff
h2
146.59600006416
164.22499995679
26917
26200
200
font/woff
Font
https://www.taboola.com//wp-content/uploads/2020/02/hero-section-bg.jpg
h2
227.75899991393
246.49700010195
54007
53290
200
image/jpeg
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-facebook.svg
h2
230.82699999213
251.38799985871
1053
430
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-instagram.svg
h2
231.14300007001
248.07500001043
1350
1324
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-linkedin.svg
h2
232.51000000164
260.91499999166
1221
721
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-twitter.svg
h2
232.78700001538
247.70999979228
1167
709
200
image/svg+xml
Image
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Md.woff
h2
233.12299977988
250.51599973813
27081
26364
200
font/woff
Font
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Bd.woff
h2
233.4400000982
251.04200001806
26835
26116
200
font/woff
Font
https://www.taboola.com//wp-content/uploads/2020/02/poster_hpvid.jpg
h2
348.23899995536
379.58199996501
21065
20348
200
image/jpeg
Image
https://www.taboola.com//wp-content/uploads/2020/11/hp-1.mp4
h2
433.34299977869
498.37999977171
3510636
3145728
206
video/mp4
Media
https://www.taboola.com//wp-content/uploads/2020/11/hpvid-1.mp4
h2
435.90399995446
474.98699976131
1228906
1228146
206
video/mp4
Media
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
h2
455.86000010371
504.53600008041
7719
7303
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-W4S5D8J&l=dataLayer
h2
458.42099981382
479.24700006843
66428
186233
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-5P5XH73&l=dataLayer
h2
459.04899993911
478.16800000146
41057
106160
200
application/javascript
Script
https://www.youtube.com/iframe_api
h2
466.58399980515
505.08000003174
1808
1046
200
text/javascript
Script
https://js.nagich.co.il/core/4.4.0/accessibility.js
h2
468.21599965915
508.80899978802
15462
44441
200
application/javascript
Script
https://geoip.codejitsu.ca/ip.php
h2
544.06799981371
603.9819996804
792
76
200
application/json
XHR
https://geoip.codejitsu.ca/json
h2
547.85399977118
621.797000058
863
267
200
application/json
XHR
https://js.nagich.co.il/style/style.css
h2
587.70600007847
639.28799983114
4228
15136
200
text/css
Fetch
https://js.nagich.co.il/style/btncolor.css
h2
587.93299971148
613.68599999696
868
103
200
text/css
Fetch
https://js.nagich.co.il/assets/locale/en.json
h2
588.37499981746
751.69500010088
1140
810
200
application/json
Fetch
https://www.youtube.com/s/player/4eb6b35d/www-widgetapi.vflset/www-widgetapi.js
h2
592.92599977925
602.59300004691
54816
165241
200
text/javascript
Script
https://www.google-analytics.com/analytics.js
h2
621.70400004834
626.60799967125
20663
50230
200
text/javascript
Script
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
h2
645.32899996266
670.51099985838
78593
225920
200
application/javascript
Script
https://googleads.g.doubleclick.net/pagead/viewthroughconversion/996399592/?random=1669529190306&cv=11&fst=1669529190306&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=360&u_h=640&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&uam=Moto%20G4&uap=Android&uapv=6.0&uaw=0&rfmt=3&fmt=4
h2
657.52699971199
666.39499971643
1776
1451
200
text/javascript
Script
https://googleads.g.doubleclick.net/pagead/viewthroughconversion/952043317/?random=1669529190321&cv=11&fst=1669529190321&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=360&u_h=640&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&uam=Moto%20G4&uap=Android&uapv=6.0&uaw=0&rfmt=3&fmt=4
h2
665.63900001347
674.91800012067
1774
1451
200
text/javascript
Script
https://bat.bing.com/bat.js
h2
671.24899988994
695.59899996966
12361
39008
200
application/javascript
Script
https://static.hotjar.com/c/hotjar-437790.js?sv=7
h2
674.05200004578
705.34399989992
3460
6695
200
application/javascript
Script
https://snap.licdn.com/li.lms-analytics/insight.min.js
h2
675.92500010505
758.20600008592
4866
12962
200
application/x-javascript
Script
https://static.ads-twitter.com/uwt.js
h2
678.47399972379
698.1870001182
15853
57596
200
application/javascript
Script
https://www.googleadservices.com/pagead/conversion/670481844/?random=1669529190338&cv=11&fst=1669529190338&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=360&u_h=640&label=Ix3DCND0ocABELT72r8C&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&value=0&bttype=purchase&auid=1472663530.1669529190&uam=Moto%20G4&uap=Android&uapv=6.0&uaw=0&rfmt=3&fmt=4
h2
694.77899977937
704.82699992135
1997
2048
200
text/javascript
Script
https://static.hotjar.com/c/hotjar-2963398.js?sv=7
h2
696.41399988905
714.07500002533
3462
6696
200
application/javascript
Script
https://widget.intercom.io/widget/mibinkci
h2
706.18099998683
747.30699975044
6865
18922
200
application/javascript
Script
https://connect.facebook.net/en_US/fbevents.js
h2
708.61899992451
727.60199988261
28567
105267
200
application/x-javascript
Script
https://a.quora.com/qevents.js
h2
718.77599973232
779.80699995533
15160
40910
200
text/plain
Script
https://munchkin.marketo.net/munchkin.js
http/1.1
720.72399966419
803.85500006378
1246
1251
200
application/x-javascript
Script
https://dtm-dre.platform.hicloud.com/download/web/dtm.js?id=DTM-ac1262027c6e10a2817cc06442e74a12
http/1.1
748.37799975649
1498.755000066
47611
47112
200
application/javascript
Script
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j98&tid=UA-73290888-1&cid=535197148.1669529190&jid=2094341252&gjid=1355853470&_gid=1494128826.1669529190&_u=YGBAgUABAAAAAEAEK~&z=436923756
h2
833.95299967378
842.51399990171
687
2
200
text/plain
XHR
https://www.google-analytics.com/collect?v=1&_v=j98&a=1668719450&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=IP%20Hash&ea=7106c5002a548d6a2f53c0a889d47929&_u=YGBAgUABAAAAAAAEK~&jid=2094341252&gjid=1355853470&cid=535197148.1669529190&tid=UA-73290888-1&_gid=1494128826.1669529190&gtm=2wgb90PC4JX7&cd3=Ss9djr6jyoml2vyj-1669529190269&cd4=1669529190269&cd5=Dncyu0tj45buvuul-1669529190270&cd9=&cd11=na&cd12=I9yixzyibhg1z8qx-1669529190271&cd20=&cd21=www.taboola.com%2F&cd24=7106c5002a548d6a2f53c0a889d47929&z=904095955
h2
844.99499993399
848.68599986658
597
35
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j98&a=1668719450&t=pageview&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=YGDAiUABBAAAAEAEK~&jid=&gjid=&cid=535197148.1669529190&tid=UA-73290888-1&_gid=1494128826.1669529190&gtm=2wgb90PC4JX7&cd3=S3qwfcfct5tvo298-1669529190317&cd4=1669529190316&cd5=D7c3t637mzy4speh-1669529190318&cd9=&cd11=na&cd12=I3qo0lyxhhijkgfp-1669529190318&cd20=&cd21=www.taboola.com%2F&z=513021354
h2
845.19700007513
849.06899975613
597
35
200
image/gif
Image
https://www.google.com/ads/ga-audiences?t=sr&aip=1&_r=4&slf_rd=1&v=1&_v=j98&tid=UA-73290888-1&cid=535197148.1669529190&jid=2094341252&_u=YGBAgUABAAAAAEAEK~&z=249023112
h2
867.90499975905
878.19999968633
673
42
200
image/gif
Image
https://analytics.google.com/g/collect?v=2&tid=G-ERHENNM7DM&gtm=2oeb90&_p=1668719450&_gaz=1&cid=535197148.1669529190&ul=en-us&sr=360x640&ir=1&uaa=&uab=&uafvl=&uamb=1&uam=Moto%20G4&uap=Android&uapv=6.0&uaw=0&_eu=EA&_s=1&sid=1669529190&sct=1&seg=0&dl=https%3A%2F%2Fwww.taboola.com%2F&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&en=page_view&_fv=2&_ss=1
938.74899996445
993.11399972066
0
0
-1
Ping
https://stats.g.doubleclick.net/g/collect?v=2&tid=G-ERHENNM7DM&cid=535197148.1669529190&gtm=2oeb90&aip=1
939.84099989757
993.38399991393
0
0
-1
Ping
https://q.quora.com/_/ad/a3b0733427e34f90bcc5688bc1a986d8/pixel?j=1&u=https%3A%2F%2Fwww.taboola.com%2F&tag=ViewContent&ts=1669529190608
http/1.1
951.75699982792
1025.9960000403
421
43
200
image/gif
Image
https://www.google.com/pagead/1p-user-list/996399592/?random=1669529190306&cv=11&fst=1669528800000&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=360&u_h=640&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&fmt=3&is_vtc=1&random=2854393337&rmt_tld=0&ipr=y
h2
953.956999816
968.90399977565
736
42
200
image/gif
Image
https://www.google.com/pagead/1p-user-list/952043317/?random=1669529190321&cv=11&fst=1669528800000&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=360&u_h=640&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&fmt=3&is_vtc=1&random=3401454729&rmt_tld=0&ipr=y
h2
955.61200007796
966.17299970239
736
42
200
image/gif
Image
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
h2
957.61399995536
978.1180000864
69421
268886
200
application/javascript
Script
https://cdn.linkedin.oribi.io/partner/555321/domain/taboola.com/token
h2
965.76699987054
981.20700009167
472
0
200
Preflight
https://cdn.linkedin.oribi.io/partner/555321/domain/taboola.com/token
h2
981.72400007024
1001.9939998165
468
36
200
application/json
XHR
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=555321&time=1669529190624&url=https%3A%2F%2Fwww.taboola.com%2F
http/1.1
967.24699996412
1066.5599997155
1140
0
302
text/plain
https://googleads.g.doubleclick.net/pagead/viewthroughconversion/670481844/?random=35134759&cv=11&fst=1669529190338&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=360&u_h=640&label=Ix3DCND0ocABELT72r8C&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&value=0&auid=1472663530.1669529190&uam=Moto%20G4&uap=Android&uapv=6.0&uaw=0&fmt=3&ctc_id=CAIVAgAAAB0CAAAA&ct_cookie_present=false&ocp_id=Zv6CY_3dFdP6nwTV2IXYBA&sscte=1&crd=&eitems=ChAIgI-HnAYQ6Mv3w6HMq58EEh0AX4pIn0iDfUA4wbctcHQlE6sX7pUXIOsNOXo89A&pscrd=Ek5DaEFJZ0ktSG5BWVE2cVdELUwtMy1lcFdFaVlBc0MzbkJNYWtNc2VZZXFiZXZBQ0hVMGF1UzF3WmxmRWNEekt4SzNHLVBYUnlHVTVyb3caWENoQUlnSS1IbkFZUWc5RDJqX1RpZzhaR0VpNEFFZkZQOGIyWmJTaHZ6bVhGTTlYRzVmU2JDMS13U3FMdGVEenE2OEQxcExPS0duWnZZM2U5SXhUN2R6M3E
http/1.1
968.53299997747
1080.4749997333
1948
0
302
image/gif
https://js.intercomcdn.com/frame-modern.9f496307.js
h2
988.60999988392
1025.0409999862
128073
469008
200
application/javascript
Script
https://js.intercomcdn.com/vendor-modern.c9f81515.js
h2
988.96799981594
1012.9639999941
75065
241658
200
application/javascript
Script
https://t.co/i/adsct?bci=3&eci=2&event_id=68458497-332b-4e62-8df2-9bf366ec8766&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=4204a4e3-c0a8-4e8c-9a3b-48034eb09e59&tw_document_href=https%3A%2F%2Fwww.taboola.com%2F&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o7po1&type=javascript&version=2.3.29
h2
1011.5819997154
1051.3419997878
570
43
200
image/gif
Image
https://analytics.twitter.com/i/adsct?bci=3&eci=2&event_id=68458497-332b-4e62-8df2-9bf366ec8766&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=4204a4e3-c0a8-4e8c-9a3b-48034eb09e59&tw_document_href=https%3A%2F%2Fwww.taboola.com%2F&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o7po1&type=javascript&version=2.3.29
h2
1011.8999998085
1100.8009999059
590
43
200
image/gif
Image
https://munchkin.marketo.net/162/munchkin.js
http/1.1
1015.62799979
1163.7860001065
5180
10937
200
application/x-javascript
Script
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
h2
1033.9170000516
1067.3499996774
87440
300171
200
application/x-javascript
Script
https://bat.bing.com/p/action/5550472.js
h2
1045.4639997333
1070.9110000171
473
0
204
text/plain
Script
https://bat.bing.com/action/0?ti=5550472&tm=gtm002&Ver=2&mid=f1728290-f95f-4e4a-8d4a-e1efe499a327&sid=a30c30306e1911ed905d5df6df945963&vid=a30c75806e1911ed830e274895f2ef35&vids=1&msclkid=N&pi=0&lg=en-US&sw=360&sh=640&sc=24&tl=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&p=https%3A%2F%2Fwww.taboola.com%2F&r=&lt=300&mtp=1&evt=pageLoad&sv=1&rn=69776
h2
1054.9849998206
1088.4239999577
536
0
204
text/plain
Image
https://vars.hotjar.com/box-5e66f98b4ee957db209dc6f63e3d59dd.html
h2
1065.955999773
1083.8069999591
1701
2368
200
text/html
Document
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=555321&time=1669529190624&url=https%3A%2F%2Fwww.taboola.com%2F&cookiesTest=true
http/1.1
1068.4799998999
1170.0160000473
1254
0
302
text/plain
https://www.google.com/pagead/1p-conversion/670481844/?random=35134759&cv=11&fst=1669529190338&bg=ffffff&guid=ON&async=1&gtm=2wgb90&u_w=360&u_h=640&label=Ix3DCND0ocABELT72r8C&hn=www.googleadservices.com&frm=0&url=https%3A%2F%2Fwww.taboola.com%2F&tiba=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&value=0&auid=1472663530.1669529190&uam=Moto%20G4&uap=Android&uapv=6.0&uaw=0&fmt=3&ctc_id=CAIVAgAAAB0CAAAA&ct_cookie_present=false&sscte=1&crd=&pscrd=Ek5DaEFJZ0ktSG5BWVE2cVdELUwtMy1lcFdFaVlBc0MzbkJNYWtNc2VZZXFiZXZBQ0hVMGF1UzF3WmxmRWNEekt4SzNHLVBYUnlHVTVyb3caWENoQUlnSS1IbkFZUWc5RDJqX1RpZzhaR0VpNEFFZkZQOGIyWmJTaHZ6bVhGTTlYRzVmU2JDMS13U3FMdGVEenE2OEQxcExPS0duWnZZM2U5SXhUN2R6M3E&is_vtc=1&ocp_id=Zv6CY_3dFdP6nwTV2IXYBA&cid=CAQSKQDq26N9Zs641gXEnZRvAbMngAgsEu6FESLCEEi-WU22MJiN0NOGxwFdIBM&eitems=ChAIgI-HnAYQ6Mv3w6HMq58EEh0AX4pIn-gyy0C5tANBPiwygQ2e6bc3I8t_m10ftA&random=326994046
h2
1080.9569996782
1105.5979998782
736
42
200
image/gif
Image
https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%3Fv%3D2%26fmt%3Djs%26pid%3D555321%26time%3D1669529190624%26url%3Dhttps%253A%252F%252Fwww.taboola.com%252F%26cookiesTest%3Dtrue%26liSync%3Dtrue
http/1.1
1171.2829996832
1373.2030000538
2307
0
302
text/plain
https://api-iam.intercom.io/messenger/web/ping
h2
1306.5800000913
1646.972999908
2836
4581
200
application/json
XHR
https://www.facebook.com/tr/?id=1382477108737689&ev=PageView&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529191002&cd[userCountry]=N%2FA&cd[userLanguage]=en-US&cd[siteLanguage]=undefined&cd[pageTitle]=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sw=360&sh=640&v=2.9.89&r=stable&ec=0&o=29&fbp=fb.1.1669529191000.731023663&it=1669529190689&coo=false&tm=1&rqm=GET
h2
1350.4490000196
1365.9009998664
328
0
200
text/plain
Image
https://www.facebook.com/tr/?id=1382477108737689&ev=User%20Segments&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529191007&cd[UFC%20Status]=non-UFC&sw=360&sh=640&v=2.9.89&r=stable&ec=1&o=29&fbp=fb.1.1669529191000.731023663&it=1669529190689&coo=false&tm=2&rqm=GET
h2
1351.3809996657
1366.5919997729
328
0
200
text/plain
Image
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=555321&time=1669529190624&url=https%3A%2F%2Fwww.taboola.com%2F&cookiesTest=true&liSync=true
http/1.1
1373.7200000323
1444.9049998075
733
0
302
text/plain
https://989-gzb-065.mktoresp.com/webevents/visitWebPage?_mchNc=1669529191041&_mchCn=&_mchId=989-GZB-065&_mchTk=_mch-taboola.com-1669529191039-24417&_mchHo=www.taboola.com&_mchPo=&_mchRu=%2F&_mchPc=https%3A&_mchVr=162&_mchEcid=&_mchHa=&_mchRe=&_mchQp=
1383.6929998361
1406.5539999865
0
0
-1
Ping
https://in.hotjar.com/api/v2/client/sites/437790/visit-data?sv=7
h2
1399.6359999292
1798.3840000816
407
173
200
application/json
XHR
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=2e2e6ec9-1980-40e4-ac28-04a2539a4385
http/1.1
1445.374999661
1498.9060000516
568
0
302
text/plain
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=2e2e6ec9-1980-40e4-ac28-04a2539a4385&_expected_cookie=4c4f23ca9345d5c5ea77688b1709c87e
h2
1499.3730001152
1529.4309998862
399
43
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j98&a=1668719450&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=User%20metadata&ea=Client%20ID&el=535197148.1669529190&_u=aHDAiUABBAAAAEAEK~&jid=&gjid=&cid=535197148.1669529190&tid=UA-73290888-1&_gid=1494128826.1669529190&gtm=2wgb90PC4JX7&cd2=535197148.1669529190&cd3=S97q2a99bgexqprw-1669529191200&cd4=1669529191199&cd5=D875zcnl905se4xv-1669529190367&cd9=&cd11=na&cd12=Ieamnebo1mun0tm1-1669529191201&cd14=non-UFC&cd15=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd16=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd20=&cd21=www.taboola.com%2F&z=1199442362
h2
1597.1629996784
1601.8099999055
597
35
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j98&a=1668719450&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=T_GID&ea=undefined&_u=aHDAiUABBAAAAEAEK~&jid=&gjid=&cid=535197148.1669529190&tid=UA-73290888-1&_gid=1494128826.1669529190&gtm=2wgb90PC4JX7&cd2=535197148.1669529190&cd3=Ssn9wexopmjd2r4i-1669529191217&cd4=1669529191217&cd5=D875zcnl905se4xv-1669529190367&cd9=&cd11=na&cd12=I37dffu3ar6eojah-1669529191219&cd14=non-UFC&cd15=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd16=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd20=&cd21=www.taboola.com%2F&z=517338109
h2
1597.5299999118
1602.3019999266
597
35
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j98&a=1668719450&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.taboola.com%2F&ul=en-us&de=UTF-8&dt=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=Micro%20Conversion&ea=Scroll%20Depth&el=25&_u=aHDAiUABBAAAAEAEK~&jid=&gjid=&cid=535197148.1669529190&tid=UA-73290888-1&_gid=1494128826.1669529190&gtm=2wgb90PC4JX7&cd2=535197148.1669529190&cd3=Semn9pis3t54q749-1669529191270&cd4=1669529191269&cd5=D875zcnl905se4xv-1669529190367&cd9=&cd11=na&cd12=Ikkikkkszft4iwiq-1669529191271&cd14=non-UFC&cd15=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd16=utmcsr%3D(direct)%7Cutmcmd%3D(none)%7Cutmccn%3D(not%20set)&cd20=&cd21=www.taboola.com%2F&z=790136654
h2
1634.445999749
1639.2919998616
597
35
200
image/gif
Image
https://api-iam.intercom.io/messenger/web/ping
h2
1680.5839999579
1969.7589999996
2813
4514
200
application/json
XHR
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
71.478
17.297
113.161
18.783
131.979
9.214
141.21
16.167
160.658
9.897
209.811
9.164
219.731
48.399
271.354
15.848
287.932
12.216
301.324
7.27
323.428
7.263
332.392
5.944
338.354
9.864
348.238
34.048
382.838
30.632
414.529
6.298
421.25
13.046
438.867
32.314
489.973
6.582
518.061
14.198
534.291
9.265
543.611
5.705
550.037
6.78
558.083
5.166
563.937
28.017
596.67
8.179
608.434
16.351
628.994
139.936
771.171
8.857
785.951
12.969
807.48
39.094
857.821
8.702
872.723
70.746
945.513
7.177
961.256
7.104
970.904
19.823
997.297
16.421
1015.343
19.618
1034.992
5.813
1041.012
15.314
1082.27
63.921
1148.897
9.3
1175.774
12.675
1189.145
122.535
1315.875
35.687
1354.333
19.695
1379.591
6.359
1387.897
16.958
1506.326
6.347
1537.48
62.106
1604.866
30.432
1649.018
33.03
1971.796
8.567
2382.121
5.003
2540.567
5.221
4112.532
5.019
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Other

Properly size images
Images can slow down the page's load time. Taboola.com should consider serving more appropriate-sized images.
Defer offscreen images — Potential savings of 5 KiB
Time to Interactive can be slowed down by resources on the page. Taboola.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.taboola.com//wp-content/uploads/2020/02/cbs.svg
2891
2891
https://www.taboola.com//wp-content/uploads/2022/11/abcnews.svg
2738
2738
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Taboola.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Taboola.com should consider minifying JS files.
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 30 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.taboola.com/
26.082
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Taboola.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://taboola.com/
630
https://www.taboola.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Taboola.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 19 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
11348
https://a.quora.com/qevents.js
8036
https://js.intercomcdn.com/vendor-modern.c9f81515.js
105
https://snap.licdn.com/li.lms-analytics/insight.min.js
63
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
49
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
Avoids an excessive DOM size — 509 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
509
Maximum DOM Depth
11
Maximum Child Elements
71
Avoid chaining critical requests — 12 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Taboola.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 98 requests • 5,980 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
98
6123651
Media
2
4739542
Script
33
1044658
Image
33
128720
Font
3
80833
Document
2
69353
Stylesheet
4
36601
Other
21
23944
Third-party
64
945600
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint.
Avoid large layout shifts — 4 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.14637298583984
0.0015011901855469
0.00013601611706448
0.000124431808927
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
6062
560
https://js.intercomcdn.com/vendor-modern.c9f81515.js
13868
490
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
10928
283
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
11395
248
https://www.google-analytics.com/analytics.js
8708
156
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
12566
143
https://js.intercomcdn.com/frame-modern.9f496307.js
14358
132
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
4049
129
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
11888
128
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
3926
123
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
11643
122
https://www.taboola.com/
1978
97
Unattributable
630
79
https://connect.facebook.net/en_US/fbevents.js
10238
78
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
3210
75
https://www.taboola.com/
1860
69
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
6671
68
https://js.nagich.co.il/core/4.4.0/accessibility.js
12016
68
https://static.ads-twitter.com/uwt.js
11220
66
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
5911
65
Avoid non-composited animations — 1 animated element found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
Image elements have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of taboola.com on mobile screens.
Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 2.2 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 4.4 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 3.3 s
The timing of the largest text or image that is painted.
Cumulative Layout Shift — 0.148
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Eliminate render-blocking resources — Potential savings of 230 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Taboola.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
36852
150
Reduce unused CSS — Potential savings of 26 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Taboola.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.taboola.com//wp-content/themes/taboola/dist/css/main.min.css?ver=6.1.1
29008
26658
Serve images in next-gen formats — Potential savings of 13 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.taboola.com//wp-content/uploads/2020/02/hero-section-bg.jpg
53290
12804.55
Enable text compression — Potential savings of 88 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.taboola.com/
66882
52565
https://dtm-dre.platform.hicloud.com/download/web/dtm.js?id=DTM-ac1262027c6e10a2817cc06442e74a12
47112
33089
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
7303
4687

Metrics

Time to Interactive — 13.6 s
The time taken for the page to become fully interactive.
Total Blocking Time — 1,860 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Audits

Max Potential First Input Delay — 560 ms
Users could experience a delay when interacting with the page.

Other

Reduce unused JavaScript — Potential savings of 470 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://js.intercomcdn.com/frame-modern.9f496307.js
128073
70887
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
87440
69956
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
69421
46478
https://www.youtube.com/s/player/4eb6b35d/www-widgetapi.vflset/www-widgetapi.js
54816
45557
https://www.googletagmanager.com/gtm.js?id=GTM-W4S5D8J&l=dataLayer
66428
37612
https://js.intercomcdn.com/vendor-modern.c9f81515.js
75065
35249
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
78593
29836
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
36852
26416
https://dtm-dre.platform.hicloud.com/download/web/dtm.js?id=DTM-ac1262027c6e10a2817cc06442e74a12
47611
25155
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
37926
24086
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
121860
23996
https://www.taboola.com//wp-content/themes/taboola/dist/js/front-page.min.js
44265
23459
https://www.googletagmanager.com/gtm.js?id=GTM-5P5XH73&l=dataLayer
41057
22460
Avoid enormous network payloads — Total size was 5,980 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.taboola.com//wp-content/uploads/2020/11/hp-1.mp4
3510636
https://www.taboola.com//wp-content/uploads/2020/11/hpvid-1.mp4
1228906
https://js.intercomcdn.com/frame-modern.9f496307.js
128073
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
121860
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
87440
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
78593
https://js.intercomcdn.com/vendor-modern.c9f81515.js
75065
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
69421
https://www.taboola.com/
67652
https://www.googletagmanager.com/gtm.js?id=GTM-W4S5D8J&l=dataLayer
66428
Serve static assets with an efficient cache policy — 34 resources found
Taboola.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
0
7719
https://munchkin.marketo.net/munchkin.js
0
1246
https://q.quora.com/_/ad/a3b0733427e34f90bcc5688bc1a986d8/pixel?j=1&u=https%3A%2F%2Fwww.taboola.com%2F&tag=ViewContent&ts=1669529190608
0
421
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=2e2e6ec9-1980-40e4-ac28-04a2539a4385&_expected_cookie=4c4f23ca9345d5c5ea77688b1709c87e
0
399
https://www.facebook.com/tr/?id=1382477108737689&ev=PageView&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529191002&cd[userCountry]=N%2FA&cd[userLanguage]=en-US&cd[siteLanguage]=undefined&cd[pageTitle]=Content%20Discovery%20%26%20Native%20Advertising%20%7C%20Taboola.com&sw=360&sh=640&v=2.9.89&r=stable&ec=0&o=29&fbp=fb.1.1669529191000.731023663&it=1669529190689&coo=false&tm=1&rqm=GET
0
328
https://www.facebook.com/tr/?id=1382477108737689&ev=User%20Segments&dl=https%3A%2F%2Fwww.taboola.com%2F&rl=&if=false&ts=1669529191007&cd[UFC%20Status]=non-UFC&sw=360&sh=640&v=2.9.89&r=stable&ec=1&o=29&fbp=fb.1.1669529191000.731023663&it=1669529190689&coo=false&tm=2&rqm=GET
0
328
https://static.hotjar.com/c/hotjar-2963398.js?sv=7
60000
3462
https://static.hotjar.com/c/hotjar-437790.js?sv=7
60000
3460
https://www.taboola.com//wp-content/themes/taboola/dist/js/front-page.min.js
600000
44265
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
600000
37926
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
600000
36852
https://www.taboola.com//wp-content/themes/taboola/dist/css/main.min.css?ver=6.1.1
600000
29008
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Md.woff
600000
27081
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Lt.woff
600000
26917
https://www.taboola.com/wp-content/themes/taboola/dist/fonts/HelveticaNeueLTStd-Bd.woff
600000
26835
https://www.taboola.com//wp-content/themes/taboola/dist/css/front-page.min.css?ver=6.1.1
600000
5823
https://www.taboola.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
600000
5320
https://www.taboola.com//wp-content/themes/taboola/dist/images/tag.svg
600000
2647
https://www.taboola.com//wp-content/themes/taboola/dist/images/accessibility.svg
600000
2001
https://www.taboola.com//wp-content/themes/taboola/dist/images/iab.svg
600000
1782
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-instagram.svg
600000
1350
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/js/taboola-cache-manager-public.js?ver=1.3.2
600000
1239
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-linkedin.svg
600000
1221
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-twitter.svg
600000
1167
https://www.taboola.com/wp-content/themes/taboola/dist/images/logo-facebook.svg
600000
1053
https://www.taboola.com/wp-includes/css/classic-themes.min.css?ver=1
600000
926
https://www.taboola.com//wp-content/plugins/taboola-cache-manager/public/css/taboola-cache-manager-public.css?ver=1.3.2
600000
844
https://widget.intercom.io/widget/mibinkci
900000
6865
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
1200000
87440
https://connect.facebook.net/en_US/fbevents.js
1200000
28567
https://www.google-analytics.com/analytics.js
7200000
20663
https://a.quora.com/qevents.js
14400000
15160
https://snap.licdn.com/li.lms-analytics/insight.min.js
49877000
4866
https://js.nagich.co.il/core/4.4.0/accessibility.js
2604800000
15462
Reduce JavaScript execution time — 4.0 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.taboola.com/
1551.988
38.584
9.944
https://www.googletagmanager.com/gtm.js?id=GTM-PC4JX7
1365.824
1240.628
75.572
Unattributable
968.092
19.252
0
https://js.intercomcdn.com/vendor-modern.c9f81515.js
498.964
469.556
25.092
https://script.hotjar.com/modules.e1bdbadbcc63daea6270.js
336.388
291.612
34.504
https://www.googletagmanager.com/gtag/js?id=G-ERHENNM7DM&l=dataLayer&cx=c
295.112
269.624
22.688
https://www.taboola.com//wp-content/themes/taboola/dist/js/main.min.js
289.18
214.344
9.204
https://js.intercomcdn.com/frame-modern.9f496307.js
218.816
155.036
48.32
https://www.google-analytics.com/analytics.js
167.16
155.72
5.576
https://connect.facebook.net/signals/config/1382477108737689?v=2.9.89&r=stable
142.748
115.812
25.912
https://js.nagich.co.il/core/4.4.0/accessibility.js
142.136
123.2
9.984
https://helpersng.taboola.com/taboola-privacy/dist/tbp-min.js?v=2.72
101.884
71.456
1.032
https://www.googletagmanager.com/gtm.js?id=GTM-W4S5D8J&l=dataLayer
86.54
69.7
15.96
https://www.taboola.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.1
82.872
69
9.116
https://widget.intercom.io/widget/mibinkci
82.388
64.1
8.992
https://connect.facebook.net/en_US/fbevents.js
78.644
68.108
9.808
https://static.ads-twitter.com/uwt.js
66.788
59.2
6.084
https://www.googletagmanager.com/gtm.js?id=GTM-5P5XH73&l=dataLayer
60.06
49
10.212
https://www.taboola.com//wp-content/themes/taboola/dist/js/front-page.min.js
50.976
29.436
10.392
https://dtm-dre.platform.hicloud.com/download/web/dtm.js?id=DTM-ac1262027c6e10a2817cc06442e74a12
50.472
44.828
3.748
Minimize main-thread work — 6.9 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
3795.024
Other
1444.932
Style & Layout
545.652
Rendering
486.49599999999
Script Parsing & Compilation
382.192
Parse HTML & CSS
142.628
Garbage Collection
110.8
Reduce the impact of third-party code — Third-party code blocked the main thread for 1,650 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
307938
869.868
215652
449.492
78451
157.516
23648
94.356
116663
78.504
56624
0
16443
0
15581
0
13370
0
10300
0
8182
0
6426
0
2881
0
570
0
Some third-party resources can be lazy loaded with a facade — 1 facade alternative available
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Product Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
Intercom Widget (Customer Success)
215652
449.492
First Contentful Paint (3G) — 4935 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.
88

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of taboola.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Taboola.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Names and labels

Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Navigation

Some elements have a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
83

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that taboola.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.6.0
WordPress
core-js
core-js-pure@3.0.0
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://taboola.com/
Allowed

Audits

Uses deprecated APIs — 1 warning found
Avoid deprecated APIs which will eventually be removed the browser.
Deprecation / Warning Source
...
86

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for taboola.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of taboola.com on mobile screens.
Document uses legible font sizes — 100% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
100.00%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 2 links found
Make use of descriptive link text to assist search engines in understanding the content.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
40

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of taboola.com. This includes details about web app manifests.

PWA Optimized

Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of taboola.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 151.101.2.132
Continent: North America
Country: United States
United States Flag
Region:
City:
Longitude: -97.822
Latitude: 37.751
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Fastly, Inc.
Registration

Domain Registrant

Private Registration: Yes
Name: Not Disclosed
Organization: Not Disclosed
Country: SG
City: Not Disclosed
State: Singapore
Post Code: Not Disclosed
Email:
Phone: Not Disclosed
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
doMEn 141.193.213.20
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating:
WOT Trustworthiness: 33/100
WOT Child Safety: 43/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: *.taboola.com
Issued By: DigiCert TLS RSA SHA256 2020 CA1
Valid From: 28th November, 2021
Valid To: 29th December, 2022
Subject: CN = *.taboola.com
O = TABOOLA.COM LTD
L = RAMAT GAN
S = IL
Hash: 9730c66c
Issuer: CN = DigiCert TLS RSA SHA256 2020 CA1
O = DigiCert Inc
S = US
Version: 2
Serial Number: 18741044875968413340578915472663802319
Serial Number (Hex): 0E1964DA02A3552C9F8C816B580A71CF
Valid From: 28th November, 2024
Valid To: 29th December, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:B7:6B:A2:EA:A8:AA:84:8C:79:EA:B4:DA:0F:98:B2:C5:95:76:B9:F4
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl3.digicert.com/DigiCertTLSRSASHA2562020CA1-4.crl

Full Name:
URI:http://crl4.digicert.com/DigiCertTLSRSASHA2562020CA1-4.crl

Certificate Policies: Policy: 2.23.140.1.2.2
CPS: http://www.digicert.com/CPS

Authority Information Access: OCSP - URI:http://ocsp.digicert.com
CA Issuers - URI:http://cacerts.digicert.com/DigiCertTLSRSASHA2562020CA1-1.crt

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 29:79:BE:F0:9E:39:39:21:F0:56:73:9F:63:A5:77:E5:
BE:57:7D:9C:60:0A:F8:F9:4D:5D:26:5C:25:5D:C7:84
Timestamp : Nov 28 08:23:11.797 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:EB:9F:2A:7A:85:EF:79:9D:8F:0F:51:
FC:E0:62:D3:F6:69:BD:14:53:83:DF:32:00:BC:25:6A:
1F:64:19:1F:18:02:20:1D:CB:56:08:FE:DB:8B:BE:7F:
C0:E2:A4:77:16:C6:04:17:6B:19:4D:96:23:EF:6A:72:
89:B1:0D:82:B0:CD:4B
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 51:A3:B0:F5:FD:01:79:9C:56:6D:B8:37:78:8F:0C:A4:
7A:CC:1B:27:CB:F7:9E:88:42:9A:0D:FE:D4:8B:05:E5
Timestamp : Nov 28 08:23:11.799 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:C3:E4:EA:BA:6A:C9:61:1E:CF:1F:86:
69:FB:AB:71:39:98:39:05:04:EF:43:83:25:81:8A:20:
BA:96:08:22:A3:02:20:74:61:C0:35:2A:9A:25:7E:EA:
80:73:00:D4:B6:0A:B5:89:30:0B:A5:AE:4A:5E:10:FE:
65:1D:20:7A:48:0F:A1
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 41:C8:CA:B1:DF:22:46:4A:10:C6:A1:3A:09:42:87:5E:
4E:31:8B:1B:03:EB:EB:4B:C7:68:F0:90:62:96:06:F6
Timestamp : Nov 28 08:23:11.685 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:22:11:85:01:CC:4F:E8:7C:0E:CA:66:D7:
47:BA:F5:BE:60:AC:55:A6:E9:D2:69:4A:F0:B0:EF:DD:
27:46:A0:35:02:21:00:E7:1D:90:EF:71:05:88:58:82:
9C:77:3C:B7:F6:AA:D0:EE:D8:D8:75:D4:63:00:EA:21:
BE:CB:E2:03:5B:CA:E0
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:*.img-taboola.com
DNS:*.office.taboola.com
DNS:*.taboolanews.com
DNS:*.taboolasyndication.com
DNS:img-taboola.com
DNS:office.taboola.com
DNS:taboola.com
DNS:taboolanews.com
DNS:taboolasyndication.com
DNS:*.taboola.com
Technical

DNS Lookup

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Cache-Control: max-age=0
Content-Type: text/html; charset=UTF-8
Expires: 26th November, 2022
Date: 27th November, 2022
Connection: keep-alive
Content-Length: 66882
Last-Modified: 3rd November, 2022
Link: <https://www.taboola.com/>; rel=shortlink
X-Debug-Info: eyJyZXRyaWVzIjowfQ==
X-Platform-Cluster: i5sxgl7kxd646-master-7rqtwti
X-Platform-Processor: 4w57liyk5qmvb33ie62fm764wm
X-Platform-Router: qembyofs6mao6l33k7eoqiwdoa
X-Xss-Protection: 1; mode=block
traceresponse: 00-172b2948e28142487d92408a2960fda7-89efc6e255159c06-00
Accept-Ranges: bytes
Via: 1.1 varnish
Age: 55673
X-Served-By: cache-ewr18129-EWR
X-Cache: HIT
X-Cache-Hits: 960
X-Timer: S1669529153.174955,VS0,VE0
Strict-Transport-Security: max-age=31557600

Whois Lookup

Created: 23rd February, 2007
Changed: 23rd February, 2022
Expires: 23rd February, 2031
Registrar: Ascio Technologies, Inc
Status: ok
Nameservers: dns1.p05.nsone.net
dns2.p05.nsone.net
dns3.p05.nsone.net
dns4.p05.nsone.net
ns01.dnsfaster.com
ns02.dnsfaster.com
ns03.dnsfaster.com
ns04.dnsfaster.com
Owner Name: Not Disclosed
Owner Organization: Not Disclosed
Owner Street: Not Disclosed
Owner Post Code: Not Disclosed
Owner City: Not Disclosed
Owner Country: US
Owner Phone: Not Disclosed
Owner Email: https://whoiscontact.ascio.com?domainname=taboola.com
Admin Name: Not Disclosed
Admin Organization: Not Disclosed
Admin Street: Not Disclosed
Admin Post Code: Not Disclosed
Admin City: Not Disclosed
Admin State: Not Disclosed
Admin Country: Not Disclosed
Admin Phone: Not Disclosed
Admin Email: Not Disclosed
Tech Name: Not Disclosed
Tech Organization: Not Disclosed
Tech Street: Not Disclosed
Tech Post Code: Not Disclosed
Tech City: Not Disclosed
Tech State: Not Disclosed
Tech Country: Not Disclosed
Tech Phone: Not Disclosed
Tech Email: Not Disclosed
Full Whois: Domain Name: taboola.com
Registry Domain ID: 834820814_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.ascio.com
Registrar URL: http://www.ascio.com
Updated Date: 2022-02-23T09:40:53Z
Creation Date: 2007-02-23T00:00:00Z
Registrar Registration Expiration Date: 2031-02-23T22:21:41Z
Registrar: Ascio Technologies, Inc
Registrar IANA ID: 106
Registrar Abuse Contact Email: abuse@ascio.com
Registrar Abuse Contact Phone: +44 (20) 81583881
Domain Status: OK https://icann.org/epp#ok

Registry Registrant ID: Not Disclosed
Registrant Name: Not Disclosed
Registrant Organization: Not Disclosed
Registrant Street: Not Disclosed
Registrant City: Not Disclosed
Registrant State/Province:
Registrant Postal Code: Not Disclosed
Registrant Country: US
Registrant Phone: Not Disclosed
Registrant Phone Ext: Not Disclosed
Registrant Fax: Not Disclosed
Registrant Fax Ext: Not Disclosed
Registrant Email: https://whoiscontact.ascio.com?domainname=taboola.com

Registry Admin ID: Not Disclosed
Admin Name: Not Disclosed
Admin Organization: Not Disclosed
Admin Street: Not Disclosed
Admin City: Not Disclosed
Admin State/Province: Not Disclosed
Admin Postal Code: Not Disclosed
Admin Country: Not Disclosed
Admin Phone: Not Disclosed
Admin Phone Ext: Not Disclosed
Admin Fax: Not Disclosed
Admin Fax Ext: Not Disclosed
Admin Email: Not Disclosed

Registry Tech ID: Not Disclosed
Tech Name: Not Disclosed
Tech Organization: Not Disclosed
Tech Street: Not Disclosed
Tech City: Not Disclosed
Tech State/Province: Not Disclosed
Tech Postal Code: Not Disclosed
Tech Country: Not Disclosed
Tech Phone: Not Disclosed
Tech Phone Ext: Not Disclosed
Tech Fax: Not Disclosed
Tech Fax Ext: Not Disclosed
Tech Email: Not Disclosed

Name Server: dns1.p05.nsone.net
Name Server: dns2.p05.nsone.net
Name Server: dns3.p05.nsone.net
Name Server: dns4.p05.nsone.net
Name Server: ns01.dnsfaster.com
Name Server: ns02.dnsfaster.com
Name Server: ns03.dnsfaster.com
Name Server: ns04.dnsfaster.com
DNSSEC: signedDelegation
URL of the ICANN WHOIS Data Problem Reporting System: https://icann.org/wicf
>>> Last update of WHOIS database: 2022-11-27T06:05:57Z <<<

For more information on Whois status codes, please visit https://icann.org/epp

The data in Ascio Technologies' WHOIS database is provided
by Ascio Technologies for information purposes only. By submitting
a WHOIS query, you agree that you will use this data only for lawful
purpose. In addition, you agree not to:
(a) use the data to allow, enable, or otherwise support any marketing
activities, regardless of the medium used. Such media include but are
not limited to e-mail, telephone, facsimile, postal mail, SMS, and
wireless alerts; or
(b) use the data to enable high volume, automated, electronic processes
that send queries or data to the systems of any Registry Operator or
ICANN-Accredited registrar, except as reasonably necessary to register
domain names or modify existing registrations.
(c) sell or redistribute the data except insofar as it has been
incorporated into a value-added product or service that does not permit
the extraction of a substantial portion of the bulk data from the value-added
product or service for use by other parties.
Ascio Technologies reserves the right to modify these terms at any time.
Ascio Technologies cannot guarantee the accuracy of the data provided.
By accessing and using Ascio Technologies WHOIS service, you agree to these terms.

Nameservers

Name IP Address
dns1.p05.nsone.net 198.51.44.5
dns2.p05.nsone.net 198.51.45.5
dns3.p05.nsone.net 198.51.44.69
dns4.p05.nsone.net 198.51.45.69
ns01.dnsfaster.com 45.54.46.1
ns02.dnsfaster.com 45.54.46.65
ns03.dnsfaster.com 45.54.46.129
ns04.dnsfaster.com 45.54.46.193
Related

Similar Sites

Domain Valuation Snoop Score
$260 USD 1/5
0/5
$7,512 USD 2/5
0/5

Organic Search (US) Competitors

Backlink Competitors

Sites with the same domain name

Domain Valuation Snoop Score
0/5
$10 USD
0/5
0/5

Sites hosted on the same IP address

Domain Valuation Snoop Score
$10,093,261 USD 5/5
$290,950 USD 3/5
$11,250,168 USD 5/5
$343,897 USD 4/5
$97,636 USD 3/5